Economic Impact of Super Bowl XLV

What it means for the future of Dallas, Texas

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The weekend of Super Bowl XLV will bring visitors from around the world to Dallas. Mayor Tom Leppert and members of DCVB tell us why hosting the Super Bowl will create a lasting economic impact for Dallas. Here's to making a positive impression, and bringing visitors back to our city long after the Super Bowl XLV score has been finalized and the trophy awarded to the winning team.

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