Posts Tagged ‘blake lively’

Pret-A-Surf Gets You Noticed

Posted by    |    August 16th, 2011 at 6:30 pm

Rihanna. Marion Cotillard. Sienna Miller. Blake Lively.  Besides being famous, what do all these ladies have in common?  They are Pret-a-Surf beach bunnies.  According to their chic website, The Pret-a-Surf line was founded by Jillian Demling (Entertainment Editor at Vogue) and Karen Mulligan (Studio Manager for the photographer, Annie Leibovitz). Their goal was to create a “surf line for the woman who is active and wants to look good while playing and competing. Ready to surf and ready to wear. The Pret-a-Surf woman is one who wears a couture ball gown at night and a sensuous bikini by day.”

With a production team in New York City, Pret-a-Surf launched its debut line in May 2010. Up next for the line is a laundry list of lovelies: scented surfboard wax, made-to-order surfboards, Pret-a-Sport for tennis, Pret-a-Snow for skiing and snowboarding, and Pret-a-Storage for those cute bags to hold it all.  Since the founders of Pret-a-Surf are visual lasses, it should come as no surprise they have a charming new video to showcase just how cute their resort collection is. Enjoy The Next Time!